Historically the biggest barrier to selling innovation was the prospect’s tendency to be risk adverse. Change was too risky; the safe approach was staying within the tried and true boundaries of what has always been done. This created long sales cycles that often resulting in that dreaded "We really appreciate your excellent proposal, but we have ... " call.
Not any longer, now the status quo is the riskiest proposition. Prospects are more open then ever to explore new ways of solving problems, new ideas, new business models.
The question is are you ready to take advantage of this change?
These and many other critical questions need to be asked and answered. However, doing this with internal resources can be challenging, time consuming and can often come with bias that can remove objectivity and hide the highest value ideas from your view.
AAG will bring experience and process to get your strategies and executional plans in place quickly and cost-effectively. Additional our work takes a sales perspective. In other words, we we work with you to gain market traction, help secure proof of concept and pilot agreements, all of which will pave the way to significant growth in your business.
Stuart is well known in the martech and retail tech industries having headed up one of the more successful consumer engagement companies in the digital signage space, ComQi. During which time he also was elected president of the Digital Screenmedia Association. His company had a successful exit in 2018 selling to the Taiwanese display giant, AU Optronics. His background also includes SVP Integrated Marketing Consulting at Havas and early in his career head of product management at the shopper marketing company, IRI. LinkedIn profile: https://www.linkedin.com/in/armstrongstuart
Can an "old" dog teach you new tricks?
Our service includes a comprehensive consult to help identify gaps and opportunities, and results in a comprehensive report that includes a project plan with timelines a cost analysis. Our individualized plans are made up of quality services that will help you get there quickly and smoothly.
We work with a large number of clients from various industries, including:
Our marketing experts are ready assist you in developing a marketing plan that drives your business.